CAMPAIGNS

The kind of results
we’re known for.

Marketing should do more than look good. It should build audiences, generate demand, and create measurable momentum for your organization.

Portfolio examples may include work completed by the founder in previous employment and through independent consulting.

CAMPAIGN HIGHLIGHTS

Strategy you can see.
Results you can count.

A closer look at campaigns led from strategy through execution, combining audience insight, creative, media, digital experiences, and measurement.

01 / SASKATOON CO-OP

BBQ Grill Kits

Sales increased 236% year over year.

The goal Relaunch a limited-edition grill kit for online ordering after previous sales fell (prior to working with us) short of expectations.

The approach Simplified online ordering and automated emails, then delivered a multi-channel campaign across social, email, digital flyers, roadside signage, and a local micro-influencer partnership.

236%YOY sales increase

400%return on ad spend

02 / SASKATOON CO-OP

Wine Locker Rebrand

A refreshed program that filled the lockers.

The goal Rebrand the Wine Locker Program for two liquor stores and grow membership both in store and online.

The approach Created a three-tier membership offer, built an optimized Shopify sign-up experience, and launched it through segmented email, Meta ads, YouTube, and digital display.

96%membership increase

Sold outat one location

03 / AXIOM EQUIPMENT GROUP

B2B Lead Generation

A six-month pipeline campaign that outworked its target.

The goal Generate $3 million in sales-qualified leads for a Saskatchewan industrial equipment supplier within six months.

The approach Developed an integrated Meta and Google Ads strategy, used A/B testing to improve performance, and created conversion-focused case studies that built trust.

$11M+sales-qualified leads

260%above SQL target

Axiom Equipment Group case study collection

Axiom Equipment Group advertising creative

04 / SASKATOON CO-OP

Car Wash App

Subscriptions accelerated far beyond the brief.

The goal Double sign-ups for a new Unlimited Car Wash App subscription and introduce customers to the convenience of the model.

The approach Combined paid and organic social, in-store advertising, and partnerships with Saskatchewan automotive and adventure influencers.

393.3%increase in sign-ups

380.9%increase in app sales

Influencer campaign for the Co-op Car Wash App

05 / SASKATOON FRIENDSHIP INN

Friends of the Inn

Increase new volunteer sign-ups.

The goal Bring more people into the Friendship Inn volunteer community.

The approach Built an interview-led story series, created supporting social posts and reels, and tested several Meta ad variations on a focused $100 budget.

52.81%more volunteer sign-ups

136new volunteers

127.87%more volunteer hours

559volunteer hours